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Overcame

Overcame: Art Of The Abused Child

The Overcame Exhibit by The Barbara Sinatra Children’s Center strove to bring awareness and promote counseling for children affected by abuse.

Logo Development  |  OOH Signage  |  Exhibit Development  |  Organic and Paid Social

Logo Development

The logo I created speaks to the seriousness and impact of this exhibit. The letterforms of this mark are silhouetted and placed atop images of the artwork, artists and partners of the exhibit. The silhouette illustrating the breakthroughs and development that occur during therapy.

 

Event Signage

This logo was then used to promote and brand the Overcame Exhibit in Grand Central Terminal where the children’s artwork was shown. With significant foot traffic throughout the terminal, This had a meaningful impact on all attendees